What Is a Brand Ambassador?
A brand ambassador is an individual who is hired by or simply represent a company and their brand in a positive light.
With consumer scepticism is growing about advertising. Trust in ads is eroding. Having a great brand ambassador is a powerful and versatile tool to raise your company or product awareness.
Bottom line - Brand Ambassadors Build Trust
Popular ways that Santa has been used as a Brand Ambassador:
1. Santa in TV and print advertisemants.
2. Interacting with consumers face to face (e.g. greeting people at the door, being Emcee, or overseeing a section of an event, etc.)
3. A strolling Santa can wander through your store or shopping areas. Interacting with Guests. Selfies with Santa is popular all year long.
4, Giving away free swag at events, & high foot traffic areas.
These are just a few.
Give me a call to book Santa as your brand ambassador!